Tag: Surface RT

Can Microsoft Surface RT win Business and Student segments ?

October 18, 2012 0 Comments

Microsoft started taking pre orders for Surface RT and already ran out of the initial stock. Microsoft priced Surface RT 32GB version at $499 in much different way than I imagined and suggested.  Microsoft Surface RT supports  Office Home & Student version, low-end version of the popular office suite, Windows Live mail, Skydrive and no outlook. [...]

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Microsoft Surface Strategy: The Game Theory way

October 11, 2012 5 Comments

With Microsoft confirming  the shipping  date for Surface RT,  technology journalists started predicting the price of the device  and the possible threat to iPad empire. For example, bloggers at computerworld have some thought-provoking discussions about the pricing strategies based on the manufacturing cost and on ways to neutralize the iPad.  But in my opinion there [...]

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